RENOIR / FOR CREATORS
Kwai Creators

Kwai Creators
with support
from Renoir.

Publish on Kwai with guidance from Renoir to understand monetization, track your performance, and learn about program opportunities.

Participation depends on the analysis of the profile and the policy assigned by Kwai.
Phone, microphone, and notebook for content creation; conceptual photograph created with AI.
CREATION OF ORIGINAL CONTENT
RENOIR + KWAI CREATORS

Creator Support
during the program.

Conceptual image · AI

WHAT RENOIR DOES FOR YOU

Support
from the Renoir team.

Individual support.

Individual support for questions about videos, reports, payments, and the program's routine.

Content analysis.

Follow-up to understand the indicators and identify what can be improved in the next publication.

Missions and campaigns.

Information about missions, branded campaigns, and special offers available for your profile.

Program policies.

Communication regarding policy changes and guidance to help you understand the conditions assigned to your account.

INSIDE KWAI CREATORS

Modalities
of the program.

Opportunities are tailored to your profile, the policies you've received, and the timing of each campaign.

01 / VIEWS

Videos approved.
Views considered.

The standard policy rewards views that meet the program's criteria. The video's public count may differ from the count valid for payment.

Understanding the count
02 / PERFORMANCE

Bonus with clear goals.

Followers, active days, and approved videos can contribute to bonus goals. Each tier has its own conditions and eligibility requirements.

03 / MISSIONS AND BRANDS

Sponsored missions and campaigns.

Selected profiles may receive opportunities for tasks, sponsored actions, and KCM campaigns, with conditions negotiated on a project-by-project basis.

BEFORE LOOKING AT THE PRICE

Understand what
goes into the calculation.

Remuneration takes into account the criteria of the policy assigned to the profile.

  1. 01

    Video approved

    The content must meet the rules and pass the program's evaluation.

  2. 02

    View considered

    Under the standard policy for material: originating from the For You page, more than three seconds and within the first seven days.

  3. 03

    Investigation by policy

    The count excludes platform boosting. Limits, bonuses, and conditions depend on the policy assigned to the profile.

EARNINGS, GOALS AND CARE

Remuneration
and participation criteria.

Reference: Kwai Creators material by Renoir, updated in August 2026. Please confirm the policy applicable to your profile upon login.

STANDARD MATERIAL POLICYUS$ 0.17

per thousand views considered on approved and eligible videos.

This is not a guarantee of profit. See below for criteria, window, and limits.
01

How views become remuneration.

RPM
US$ 0.17 per thousand views considered
Videos
Approved and with over 10,000 views considered
Source
Page For You; view time greater than 3 seconds
Time frame
First 7 days after publication
Exclusion
Platform boosting traffic is not included in the calculation.
Projected ceiling
US$ 15,000, as per the assigned policy.

The valid count may differ from the publicly displayed count. The PDF uses both “from 10,000” and “more than 10,000”; confirm your policy rule on entry.

02

Bonuses have their own terms and conditions.

  • US$ 5 per active day

    For eligible profiles from the Potential and Super Potential lists, within the first two calendar months. An active day requires at least one public video; the platform day changes at 1 PM Brasília time. Previous history in the program is considered.

  • US$ 30 · new creator

    First month: 5,000 new followers and 25 approved videos. Second month: 8,000 new followers and 25 approved videos.

  • US$ 50 · Excellent creator

    5,000 new followers, at least 67% active days, four or more paid videos, and a paid video rate of at least 20%. Under the special policy, it applies from the third month onwards, subject to eligibility.

  • KCM and campaigns with brands

    Videos, sponsored posts, and fees are negotiated on a project-by-project basis. A KCM post does not necessarily follow the standard performance-based compensation policy.

03

What can reduce or cancel earnings.

  • Originality and availability

    Avoid reposts, duets and simple reactions, watermarks from other platforms, deleted or private videos, and content made up only of photos and phrases.

  • Descriptions and valid content

    The material stipulates a 20% reduction when the proportion of inappropriate videos reaches 5%, and a 50% reduction when the rate of valid descriptions falls below 80%. Descriptions composed only of hashtags are inappropriate.

  • Serious violations

    Zero-tolerance practices may result in the cancellation of all payments and termination of participation. Penalties may accumulate, subject to analysis and current policy.

Renoir offers individual support regarding videos, reports, payments, missions, and policy changes. Earnings and selection depend on the profile and conditions assigned by Kwai.

NEXT STEP / YOUR PROFILE

Registration
for Kwai Creators.

Registration begins with the program form. The team will review your profile and guide you through the next steps.

Open registration form You will be redirected to Google Forms, which may require you to log in. Submission does not guarantee approval or selection for campaigns.
  1. 1

    Fill out the form

    Please present your profile and information on the Renoir registration channel.

  2. 2

    Please wait for analysis.

    The team evaluates participation and opportunities compatible with your content.

  3. 3

    Confirm your policy

    After selection, understand the rules, view counting, and monitoring before you begin.

Frequently Asked Questions

Before sending
your profile.

Can I register even if I don't know my policy?

Yes. Registration begins the review process. The participation policy and conditions are presented according to the profile's eligibility.

Do all views translate into payment?

No. The program considers views of videos approved within the criteria and the counting window. The public count does not replace the valid count.

Does the $5 daily bonus apply to everyone?

No. The material provides this bonus for eligible profiles from the Potential and Super Potential lists in the first two natural months, considering the history in the program.

Are Kwai Creators and TeleKwai the same program?

These are different fronts. TeleKwai / ShortSéries has its own serial production proposal, requirements, and remuneration.

Discover TeleKwai / Short Series